eEquity

2010

Founded

31

Investments

Sweden

Offices

Venture Fund

Investor Type

About

eEquity is a Stockholm-based growth equity firm specializing in investments at the intersection of technology and retail. Founded in 2010, the firm has deployed over €420 million across 40 investments, focusing on companies offering physical products, digital services, and software solutions. eEquity typically invests between €5 million and €20 million per company, often taking large minority ownership stakes and providing hands-on support to scale businesses into European or global leaders.

Their portfolio includes notable companies such as Aim’n, Chimi Eyewear, Sweef, John Henric, Twistshake, Son of a Tailor, and Macade. The firm emphasizes a collaborative approach, viewing its portfolio companies as a unified family of entrepreneurs working towards shared success. eEquity is committed to responsible investing, integrating environmental, social, and governance (ESG) factors throughout its investment process and actively promoting sustainability within its portfolio.

Investment Focus

Investment Stage

HQ Locations

Portfolio Companies

Aim’n, Chimi Eyewear, Sweef, John Henric, Twistshake, Son of a Tailor, Macade, Lavendla, Preglife, Gordon Delivery

Gepgraphic Focus

Nordic Region, Europe, Global

Key Differentiators

Hands-on support for scaling businesses, Focus on European and global market leadership, Collaborative portfolio approach

Thypical Investment Size

€5 million - €20 million

Total Funds Raised

€420 million

Visit Website

E-Commerce

Consumer

Apps

Stockholm

Pre-Seed

Seed

Series A

Sweden