Ludlow Ventures is a Detroit-based venture capital firm founded in 2010 by Jonathon Triest and Brett deMarrais. The firm focuses on seed and early-stage investments, emphasizing authentic relationships and a customer-centric approach. They believe in 'VC without ego,' fostering genuine friendships with entrepreneurs to build trust and support.

Ludlow Ventures has raised over $60 million across three funds, investing between $250,000 and $750,000 in startups at various stages. Their portfolio includes companies like Honey, Product Hunt, and StockX. The firm operates with a conviction to back teams early, even when others think it's too soon, and offers hands-on support, including product testing and leveraging their network.