Maveron is a consumer-only venture capital firm founded in 1998 by Dan Levitan and Howard Schultz, the former CEO of Starbucks. With offices in Seattle, Washington, and San Francisco, California, Maveron focuses on early-stage investments in consumer-centric companies across sectors such as commerce, education, and health and wellness. The firm's name combines "maverick" and "vision," reflecting its commitment to supporting innovative entrepreneurs who challenge conventional norms.

Maveron's portfolio includes notable companies like eBay, Zulily, Allbirds, and Trupanion. As of 2020, the firm managed assets totaling $1.3 billion. ( In June 2021, Maveron achieved B Corp certification, underscoring its dedication to building an inclusive and sustainable economy.