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Unbox Capital is a private equity firm based in São Paulo, Brazil, specializing in growth-stage investments in innovative and scalable businesses. Founded in 2018, the firm focuses on sectors such as AgTech, Artificial Intelligence, and other technology-driven industries. Unbox Capital is the investment arm of the Trajano family, owners of Magazine Luiza, and manages approximately R$1 billion in assets.
The firm emphasizes long-term relationships with investors and allocates resources with discipline in -return assessment, aiming to optimize results for all parties involved. Unbox Capital has a team of leading experts who support investment decisions and portfolio companies across various fronts, including sales, hiring, technology, business models, and product development. The firm's investment policy includes taking minority interests, maintaining balanced governance with participation in boards and committees, and making investment decisions based on unanimity within the committee.
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Advertising (AdTech)
Marketing (MarTech)
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Brazil